- Catherine Maborukoje
- Rishi Sunak
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Nobody could ever wear something that appears too small and expect no one to notice
When someone discusses the attire of politicians, what picture of an outfit comes to mind?
The traditional sharp suit and tie, the polished shoes, and the perfectly manicured image of authority may be what comes to mind when you think of an outfit.
But Rishi Sunak, a politician, made the bold decision to defy expectations and go against the grain.
The former UK Prime Minister, who just willingly bowed out of office, Sunak’s wardrobe choices have evolved into a subdued protest against Westminster’s stuffy traditions.
Apart from the conventional ties and suits, Sunak’s wardrobe choices have frequently sparked heated criticism and discussion.
Here at Unconventional Magazine, we’ve carefully chosen four of his unexpected wardrobe choices that have sparked a tonne of discussion in the fashion industry.
- Unfitting suit:
Nobody could ever wear something that appears too small and expect no one to notice. Bloggers have frequently made fun of him for having jacket sleeves that are constantly too short and for having trousers that are never long enough. Derek Guy, a US-based blogger even had to comment on how he was baffled that Rishi Sunak “ends up paying 2,000 US dollars for an MTM Suit with sleeves and trousers that are “2-4 too short”
- Signature Knitwear:
Countless times, Sunak has been seen wearing high-quality knitwear from Ralph Lauren, Loro Piana, and Brunello Cucinelli as his casual off-duty style. His go-to items include grey crew-neck jumpers, navy cashmere hoodies, and quarter-zip knits. Wearing high-end knitwear, Sunak conveys a sense of “properness” and refined taste, aligning with the conservative fashion sensibilities favored by the Tory party and solidifying his carefully curated personal brand as a Conservative politician.
- Preppy aesthetics:
Rishi Sunak’s penchant for blue five-pocket pants is a key component of his preppy, minimalist fashion aesthetic. This “young City boy“ look, which also includes solid-colored dress shirts and quilted jackets, is seen as a reflection of Sunak’s background in finance before entering politics.
Nonetheless, Sunak’s blue five-pocket pants have become part of his carefully cultivated personal brand as a “dependable stalwart” in British politics, with some even considering him an unlikely style icon.
- Designer Accessory:
Rishi Sunak’s fashion choices have been defined by his penchant for wearing high-end designer accessories, which has contributed to perceptions of him being out of touch with average voters. From Prada driving shoes worth £490 to luxury handbags and Canada Goose parkas worth £1,250, Sunak’s taste for expensive items stands in contrast to the more casual, off-the-rack attire of previous UK leaders.
Sunak’s clothing might be considered political performance art. He is challenging the idea of what a leader should seem like by the way he dresses. In doing so, he is creating a space for a new type of political expression by upending the conventional power uniform.
Would you be willing to use fashion, as Rishi Sunak did, to establish your brand?
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